Great Britain: Sports Direct, when poor practices ruin a reputation

Sports Direct are still making the headlines. Following a new investigation, the daily newspaper The Guardian has accused the company of paying its temporary workers less than the minimum wage, preventing them from taking holiday to look after their children when they are ill, and other offences. On Friday, the chain of sports stores published, for the first time, a statement to defend itself. This is proof that the company now realises that its reputation is indeed at stake. The retailer has also announced an internal investigation, looking at working conditions within the company, which itself has been criticised for its abusive use of zero-hour contracts.